4 ways brands can use Amazon to boost their own websites

August 2, 2018 admin 0

Olivier Schott, founder and chief marketing officer, Scalefast. The world of retail is undergoing seismic shifts, one of the biggest being the growing importance of direct-to-consumer (DTC) e-commerce. Today, brands are realizing that their direct-to-consumer […]

Google Site Search

Amazon PPC Challenges Google Ads

July 19, 2018 admin 0

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker) $(‘#scheader a’).click(function() __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); ); } }); }); A […]

Google Site Search

Amazon Faces New Suit Over Search Engine 07/11/2018

July 11, 2018 admin 0

Amazon is being sued by luxury bedding company The Comphy for allegedly infringing its trademark by returning links to “inferior third-party sheets” when consumers search for terms like “comph” and “comphy.” Amazon “is making unauthorized […]

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